Wine to Hit Grocery Stores in July

June 22, 2016

Many customers have been anxiously awaiting July 1, 2016 — the first day wine will be sold in grocery stores in Tennessee. It’s an exciting change, but here are some reasons you will want to continue shopping at Sinkers for your wine fix. Sinkers will always offer:

Better Selection

If you’re flexible about the quality, varietal, and region of the wine, the grocery store might have something that will work, but for those who want to have more options, a wine and spirits store is going to better fit your needs. Wine and spirits stores have cultivated their selection for years to best serve their customers. When you want to try something new and exciting, or if you’re looking for something a little rarer, a wine store is the place for you.

Better Pricing

The law that allows wine in grocery stores requires each grocery store to operate independently when buying wine. This prevents chains like Publix or Kroger from using their bulk purchasing power to get lower prices. Since wine and spirits stores usually buy more cases of the same wine at a time, they can pass on the lower prices to the consumer. The law also requires any store selling wine to set the retail price at least 20 percent above the wholesale price, meaning grocery stores can’t cut their margins to offer those same lower prices.

More Stock

Wine stores have more storage space for wine, so they’ll have more stock of your favorite bottles.  This is a huge benefit to the rebuilding of our new store to include over 10,000 square feet of storage space for your favorite wine and spirits. If you need a case or two of one kind of wine for a party or event, your best bet is a wine and spirits store. Most wine and spirits stores also offer some sort of discount for purchasing a case.

Knowledgeable Staff 

For some of us, wine is more than just a beverage. It’s a passion. Others need more direction when it comes to choosing an ideal beverage for their specific occasion.  Whichever category you fall into, we're willing and prepared to help.  When you develop a relationship with someone who is knowledgeable about wine, they can help you expand your palette and try new things. We pride ourselves in having an experienced staff who can offer recommendations and make your buying process easier. Stop into Sinkers soon and let us recommend your new favorite wine!

One Stop Shop for Party Beverages

Sinkers will always be your one stop shop for all party beverages. From birthdays to weddings, we are ready to celebrate with you. Our events coordinator, Amanda Sinks, will help you pick out the best wine, spirits, and beer for your event budget.
 
We love wine. We love talking about it and helping our customers choose the perfect bottle. Hope to see you soon!